Viva Miami Beach!!

I know you are already upset that I was able to get away from the 15% humidity and single digit temps and go to Miami Beach for the 2008 Tea and Coffee World Cup of Americas trade show and symposium but....I HAD TO!!!

That being said we had an AWESOME time in Miami Beach, albeit we stayed in Dania Beach, the weather was perfect, our hotel had beds to sleep on, and the food and surf was outstanding! Meeting myself and my father in Miami was two of our cuppers from Honduran Quality Coffee, Adin Manueles, and Peter Rodriquez. Two great guys, the four of us talked more about and drank more coffee than the president of Colombia!

We actually DID do some work, we were able to establish contacts for Beneficio Santa Rosa, S.A., and continue to tell our story and futher push our goal of bettering the lives of Honduran coffee farmers. We are trying to revolutionize the industry by helping to finance farmers and help them find end buyers, rather than purchasing their coffee and finding buyers ourselves. This will give farmers a substancial increase in price per pound, and it willl further our goal of improving the quality and reliability of Honduran coffee processing.

To you this means one thing: a better cup; but to these farmers it means an alternative to life in poverty. An alternative to taking what is given without any option. It gives them a starting point to build on economic stability, sustainability, and market effectiveness. This is our goal, and we will stop at nothing to give these farmers the best possible wages they can.